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Choosing a plan
What actually differs between the four plans.
Every plan ships all nine widgets, the fitment editor, the analytics dashboard, the YMMS taxonomy, free setup and a 30-day trial. Plans differ on three things only: how many supplier integrations you connect, how fast the index refreshes, and how much of our time you get.
The short version#
- Starter — $99
- One or two suppliers, and you're comfortable with a six-hourly index. Most single-category and boutique stores.
- Growth — $299
- You want realtime price and stock accuracy, and auto-generated vehicle pages for SEO. Most stores land here.
- Pro — $549
- You carry a lot of brands and want every standard adapter plus unlimited sources and phone support.
- Enterprise — $999
- Your suppliers need adapters that don't exist yet, and you want development time without a meter.
The question that actually decides it#
How wrong can your prices and stock be for six hours?
Starter reindexes on a six-hour cycle plus a manual button. That is fine for a catalog where prices move monthly. It is not fine on a Friday when a supplier drops MAP and you're running ads: for six hours your storefront can advertise the old price and take orders for stock you just sold out of.
From Growth, the app subscribes to product, inventory and price webhooks, so those changes land in seconds. Everything else in the ladder is secondary to that.
Source limits, precisely#
| Starter | Growth | Pro | Enterprise | |
|---|---|---|---|---|
| Vendor integrations | 2 | 5 | All 16 standard | Unlimited, incl. custom-built |
| CSV file sources | 1 | 5 | Unlimited | Unlimited |
| Google Sheets sources | Unlimited | Unlimited | Unlimited | Unlimited |
| Metafield mappings | Unlimited | Unlimited | Unlimited | Unlimited |
Sheets and metafields are unlimited everywhere on purpose — they cost us nothing and they're how a small store gets to good fitment without paying for adapters.
Things that are not gated#
- Number of widgets, or which ones
- Traffic, sessions, searches or API calls
- Number of vehicles, mapped collections or filters
- The fitment editor, normalization rules, synonyms or the ranking tuner
- Free setup and the theme install
The add-on is a separate decision#
The Fitment Data add-on is $150/mo on top of any plan, including Starter — and it applies to wheels and tires only. Buy it when you sell those and have product specs but no product-to-vehicle mappings. If you sell brakes, suspension, lighting or anything else, it does nothing for you and you should ignore it.
Pro + the add-on is $699/mo, which is the same sticker as the wheel-and-tire plan from the main incumbent — with the fitment data included rather than absent.
Changing your mind#
Upgrades apply immediately and Shopify prorates them; webhook subscriptions are created as part of the upgrade, so realtime starts the moment the charge is accepted. Downgrades apply at the next renewal, so you never lose a connected source mid-month.
Support is answered by the people who wrote this code — not a ticket queue.